Understand your skin

Stretch marks: how to prevent them or fade their appearance

Almost every woman experienced stretch marks in her life, it's normal. The good news, there are ways to prevent or diminish their appearance.

Stretch marks article

What are stretch marks?

Stretch marks appear on the skin in parallels. Since they cause an inflammatory response of the skin when they appear, they often are pinkish or purplish in colour. Once this inflammation goes away, stretch marks take on a whiteish appearance and have a slightly pearl-like sheen. These types of stretch marks are considered to be set in.

Stretch marks are essentially lesions that are located in the second layer of the skin called the dermis. They are caused by a decrease in the production of collagen fibres, which reduces the skin’s thickness by 50%, as well as a decrease in the quality of elastin fibres.

What causes stretch marks?

If we asked anyone at random why they have stretch marks, they would likely provide a response that includes some form of numbers—for example, I gained 15 kilos in a few months during my last pregnancy or, when I was a teenager, I grew several centimetres in a really short time.

Indeed, most people tend to think that stretch marks are caused by the stretching of the skin. However, this isn’t exactly what happens. Although the stretching of the skin, especially if it happens quickly, is an aggravating factor, the real cause is hormones disequilibrium. 

Cortisol and stretch marks

The body normally produces Cortisol, an essential stress hormone to our survival since it helps the body and brain overcome situations that are threatening or simply stressful.
When excessive amounts of Cortisol are produced, the skin becomes much more vulnerable. This happens, for example, during pregnancy, puberty, restrictive dieting or periods of intense psychological stress. Skin becomes less resistant and stretches form as a result. If the skin happens to also stretch significantly during this time, the resulting stretch marks will also be more intense.

How to prevent the appearance of stretch marks

The obvious answer would be: avoid situations that cause the body to produce large amounts of cortisol. Sounds easy but the reality is that we have very little control on it.

The best option is to turn over proper skincare using treatments specifically intended to help prevent stretch marks. Lierac Paris Laboratories have more than 45 years of expertise in the creation of targeted treatments to correct and prevent the appearance of stretch marks. The innovation: PHYTOLASTIL Soluté and Prevention Gel with a natural formula with Alchemilla, Ivy and Horsetail and a strong restructuring complex, capable of stimulating collagen and elastin synthesis.


The best way to ensure the optimal performance of PHYTOLASTIL treatments is to exfoliate the skin before their application. One great exfoliation option is BODY-HYDRA+ Micropeeling Scrub.

For a preventive action: Apply PHYTOLASTIL Prevention Gel on areas prone to stretch marks, once or twice a day.

During pregnancy, start your stretch mark prevention routine as soon as you notice your body changing—usually around the 3rd month. If you’re already in the habit of using hydrating products every day, simply add a step to your routine by applying the gel before your hydrating cream, the same way you would apply a serum to your face.
For a corrective action: Apply PHYTOLASTIL Soluté instead on already set and visible stretch marks.

Applied twice a day to areas where stretch marks are visible. It usually takes about two to three months for stretch marks to change in appearance. Although they won’t completely disappear, they will fade and look significantly better. 

Is it really possible to correct stretch marks?

PHYTOLASTIL skincare products have demonstrated their effectiveness for over 45 years. It is important to follow these two conditions to gain visible and permanent results.

1.Treatments must be applied consistently twice a day, every day, for visible and lasting results.
2. Stretch marks that are pearly white, and have probably been there for several years, will become pink again before fading. So, if you see your stretch marks changing shades, it's a healing sign, means they are becoming inflamed again in order to heal better.

No reason to panic. As you can see, stretch marks can be easily attenuated with a targeted consistent routine and a little bit of patience.
Understand your skin

Understand your skin

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